Blackjack Brewing Co. Taprooms, Manchester

Frankie Neale • 1 September 2021

“Even with much larger companies, I’ve never received anything like the levels of support these guys give us. All my bar managers are on the WhatsApp support group, and if they raise an issue somebody’s on the phone and it’s resolved with 20 minutes or so." Jonathan Hartley, Director.

The craft beer boom over recent years has given consumers a broader range of choice than ever. Brewers and bar operators have to not simply keep up with consumer trends, but also stay one step ahead in order to keep offering new and engaging beers.


Greater Manchester based Blackjack Brewing Co operates four bars, as well as hosting events at its brewery taproom. The business now works with Tabology to keep its EPOS system updated with the latest beers available on the bar at each venue, as well as to centrally manage stock in order to monitor demand and forecast quantities of its own beers to brew, as well as amounts to buy in from other brewers.


Director Jonathan Hartley says: “We’re fortunate in that we’re a brewery with a few high volume bars, each with a different customer demographic. We use the bars as sampling points, enabling us to judge seasonal variations in beer styles, ABVs, and price points, and plan the styles and volumes accordingly.”


Blackjack Brewing Co has two separate, but closely connected, business streams. “We’re both a business-to-business beer wholesaler, selling to other operators, and a business-to consumer beer retailer through our bars. Until now, we’ve always collected the data on sales trends and volumes manually, and we were looking for an EPOS system that could speed up that process, as well as giving us the essential ease-of-use needed on the bar.”


Having researched the market extensively, Blackjack realised that Tabology’s bar EPOS system solves three key challenges:


  • Accurate data reporting, with easy access to sales data
  • Ease of use for bar managers to be able to create stock items, and set them up on the till,
  • Accurate and reliable integration with the Xero accountancy package used.


“We found there are a lot of systems out there that might do any two of those things well, and completely fail at the third,” says Jonathan. “Tabology has a completely different outlook to any of the other systems we looked at.

Blackjack Brewery, Mosaic & Pale ales

“The real proof is in how happy my staff are. They find the Tabology system unbelievably easy to use, and very powerful, so they’re spending far less time on admin, and more time procuring the best stock to be selling in their bars.” 


He adds that the high levels of customer support provided by Tabology are unique in the industry. “Even with much larger companies, I’ve never received anything like the levels of support these guys give us. All my bar managers are on the WhatsApp support group, and if they raise an issue somebody’s on the phone and it’s resolved with 20 minutes or so."

“If we suggest things we’d like to see as part of the package, where other companies would give empty promises, with Tabology it’s there on the next update.”

To find out more about our integrated pub & bar EPOS or to arrange a demo, get in touch.

a bartender makes a cocktail while two other barstaff and two guests watch
by Matt Hall 10 September 2025
There’s no such thing as ‘too early to think about Christmas’ when you work in hospitality. And after a bruising year that’s brought major challenges for the industry, December is more important than ever for many businesses. When it comes to crafting the perfect festive atmosphere, you’re the experts there – we’re simply here to show you how getting things like your tech systems, menus, staffing, and gift cards sorted now, means you’ll make the most of Christmas and manage your venue more effectively. Optimise your offerings and boost profit margins No doubt you’ll want to capture the spirit of the season with a festive menu. Roast meats and Christmas puddings are a must, but don’t forget a vegan option too. Whatever you choose, make sure your dishes balance popularity and profitability. Recipe management tools let you input ingredient costs and amounts, so you get precise costs for every item on your menu. It then automatically calculates GP so you can easily set the right prices both for individual items and festive set menus. This works really well for food, but also for cocktails, and festive drinks you might make on-site, such as mulled wine or cider. Using technology to manage bookings When it comes to Christmas bookings, balance is key. You want more bums on seats, but you don’t want to overwhelm your kitchen and Front-of-House staff – especially when bookings around Christmas tend to be larger. A flexible booking system helps you maintain control. Those office Christmas lunches often have ten or twenty guests, so it helps to keep them separate from your usual bookings. Asking for pre-orders and prepayments makes it much easier to manage those big complicated bookings. Email links go out to organisers so everything can be booked and paid for in advance. This guarantees your cash flow ahead of time and means your kitchen can prepare and ensure the right amount of stock. You can also create custom drink packages to upsell during the booking process.
A person types on a   the screen shows  a product order form.
by Matt Hall 13 August 2025
Embracing stock management software takes the pain out of stock control and helps you make your venue more profitable.
The Mardale Inn, Bampton Valley Community Pub
by Frankie Neale 11 August 2025
The community-owned Mardale Inn use Tabology's Pub EPOS to keep control of stock, look after locals and save hours of admin time every week.
Two bartenders using an iPad-based EPOS
by Matt Hall 8 July 2025
The fear of change is often worse than the change itself. Don't let it trap you with underperforming hospitality tech.
Show More