Roxy Ball Room, Multi-Site Operator

Frankie Neale • Jun 03, 2020

“The benefits have been huge. We have staff actively selling on the floor with an easy to use POS system.” John Crowe, Operations Director.

Roxy Ball Room is a fast growing chain of competitive social gaming bars. Formed in 2013 Roxy has rolled out the ping pong, pool and mini golf concept to 10 sites and plans to expand by at least 2 sites each year.


Operations Director, John Crowe, knew that he needed the right systems in place to support the planned growth of the business. This meant sourcing a Bar EPOS System that would integrate with their other systems and enable customers to place orders easily without interrupting their games. Roxy had tried many different EPOS systems in the past, including Sharp, EPOS Now and Point One, but none were able to deliver against the experience & level of service Roxy strived to offer to their customers.


Having had a bad experience with iPad-based tills in the past, John was initially skeptical when he came across Tabology's EPOS, but after speaking to some other bars in the area he heard glowing reviews that gave him the confidence to give it a chance. John decided to trial the EPOS in one of their highest volume sites, knowing that if it worked well there it would be good to roll out across the estate.


The trial proved successful, and Tabology's Bar EPOS was rolled out across the estate. In parallel the conversation moved onto the integration with existing systems that would need to support the growth plans of the business. Key to this was an integration with Roxy's existing booking system, Togo, which Tabology were able to build out using our internal bookings functionality and bookings API.


As a fast growing bar group with a strong concept, it was inevitable Roxy would come up with other ideas that could help align their systems with their operational processes. Tabology was able to use their in depth industry knowledge and the EPOS's flexible design to turn these ideas into concrete requirements, and deliver the change smoothly into Roxy's operation. When we asked John about the benefits of working with Tabology, he highlighted the approach to customisation requests as a key competitive advantage for the group: "Tabology were welcoming and flexible with custom requests, which has helped keep our business ahead of the game"

Roxy Leisure, Roxy Ball Room


The ease of use and reporting capabilities of the EPOS provided further benefit to the operation: "The benefits have been huge. We have staff actively selling on the floor with an easy to use POS system. The figures are easy to report on so we can incentivise team members who are taking more orders. We saw revenue increase as soon as we put the system in and customer’s are happy too as they can get served easily."


Having selected an EPOS that could form the backbone of Roxy's IT systems, the group was able to look at the other benefits Tabology's integrated technology could bring. This led to iPad Menus being introduced in their karaoke venue, and Tabology's food & drink ordering app being rolled out across the estate.


A roll out involving multiple systems to multiple bars in a relatively short timeframe needs highly capable planning and processes and readily available, knowledgeable support. Fortunately this was another area John highlighted regarding his experience with Tabology: "The support offered by Tabology is fantastic - pretty much 24-hour support and any issues corrected immediately 99% of the time and a realistic timescale given if that isn’t possible"

"Tabology were welcoming and flexible with custom requests, which has helped keep our business ahead of the game" John Crowe, Operations Director.

To find out more about our Bar EPOS, and how it could work in your venue, get in touch.

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